Why I Didn't Buy An iPhone

Earlier this weekend, I sent a tweet noting that I was in the market for a new phone as I looked to upgrade my cell phone contract with AT&T and I mentioned that I was considering an iPhone. As I expected, I was immediately responded to by over a dozen folks talking about how much

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Going To A Playground This Weekend? Upload and Rate It!

KaBOOM! is a nonprofit group whose sole mission is to inspire more playgrounds to be built so that kids across the country have more places to play. Using an open source model where they share publicly their expertise on building playgrounds to help local communities plan and execute a project to build a new playground

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How To Save The World's Dying Languages (And Stay " ...

Whether we realize it or not, parts of our culture are slowly disappearing. As the world becomes flatter, entire continents choose to use the same currency, and people move around the world and merge cultures – the individuality of many places is eroding. Of course, there are great benefits to the new "fusion" culture that

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7 Things Mom Bloggers Want To Say To PR People

When the digital moms segment aired on the Today Show, I had over a dozen colleagues and clients email me to ask if I had seen it. It is clear that Mom bloggers have certainly reached the public mind in a way that excites many marketers. Over SXSW, I had several opportunities to sit down

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SXSW 2009: A Recap Of Marketing Secrets

Secrets in marketing work. We all know it intuitively, each time we see a mystery URL we can't help but click on, or hear about a secret VIP deal or special event that most people don't know about. There is a powerful human impulse that makes us want to be part of the exclusive group

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How To Blog, Party, Learn, Promote & Network Like A Rock ...

As I write this, I'm on the plane headed to South By Southwest (SXSW) in Austin for my third year. One big question newbies and veterans of the show are likely thinking about is how to get the most out of their experience given the flood of events, people, conversations and opportunities that the show

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Your Brand Is Not Batman

Today I had the chance to take part in an entertaining panel moderated by my friend Debbie Weil all about blogging and social media as part of a book launch event for David Meerman Scott's new book, World Wide Rave. Along with me on the panel were Greg Verdino, a fellow blogger and agency guy

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5 Marketing Secrets From Infomercials

Infomercials, those long TV ads that air late at night when most reasonable people should be sleeping, are often ridiculed by consumers and marketers alike. What kind of person would fall for those exaggerated claims and supposedly limited time offers? Surely these offers are only accepted by poor desperate insomniacs with too many credit cards,

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Career Survival Week 5/5 – Find Your Inner Entrepreneu ...

This post is the fifth of five in a series on this blog called "Career Survival Week." See the end of this post for links to the others. If it seems odd that I made it all the way through career survival week without mentioning entrepreneurship or striking out on your own to start a

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Career Survival Week 4/5 – How To Rock An Interview

This post is the fourth of five in a series on this blog called "Career Survival Week." See the end of this post for links to the others. In a previous role, I used to interview at least one person per week to handle overload and grow our team at a large ad agency in

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