Manifesto For The Content Curator: The Next Big Social Media ...

Every hour thousands of new videos are uploaded online. Blog posts are written and published. Millions of tweets and other short messages are shared. To say there is a flood of content being created online now seems like a serious understatement. Until now, the interesting thing is that there are relatively few technologies or tools

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Can Hulu Crack The Code On Social TV?

Last night Hulu continued their partnership with Facebook to allow people to watch the premiere of highly anticipated Fall TV shows such as Heroes and The Office with their Facebook friends through a "social TV" app. With this latest effort, they are trying to popularize a concept that has been talked about among the techno-elite

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9 Ways For Luxury Brands To Use Social Media

Late last week I had the opportunity to be part of a unique event for the Washington DC area. Dubbed "All Access Fashion" – the three day event was part of Washington's response to NY's Fashion Week and featured many luxury retailers participating in runway shows and customer events hosted at one of the largest

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Burger King's School Of Endorsements

In a recent ad that Burger King just started running, NASCAR champion Tony Stewart teaches a course to other celebrities about only endorsing brands and products they actually believe in. The ad features Eric Estrada selling his own line of Estrada sunglasses, and an overly botoxed Carrot Top (the comedian) selling his own Carrot Crusher

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The 5 Big Myths Of Social Media

As a consultant working with many brands on social media strategy and efforts, I hear a lot of perceptions about social media. Extended out to the conferences that I attend and sometimes speak at, it is surprising how often I hear the same myths about social media. These are not things that brands are just

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Jay Leno And The End Of The Mass Broadcasting Era

Tonight On September 14th at 10pm EST in the US, a new experiment in television will take place that is both a sign of the times, and a quiet revolution in the way that broadcast TV (and perhaps media itself) will work. The Jay Leno Show will debut at its new time slot of 10pm

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