3 Reasons Most Business Advice Sucks

The day after Bill Clinton delivered his speech at the Democratic National Convention, the reaction from both sides of the political aisle were swift. Amongst the noise of disagreement, President Obama essentially summed up what anyone watching that speech might have thought when he joked that he might make Clinton the “Secretary of Explaining Things.”

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How Social Media Integration Is Moving Beyond Calling “ ...

There is a game my brother and I used to play when we were kids and my guess is that you played it too.  It had its own set of rules that we all knew, and they were irrefutable. Get within visible distance of your car, and then the first person among the passengers to

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What Madonna Knows (And NFL Refs Don’t) About Pleasing ...

It was quite a scene last night. On Monday Night Football, on the final play of a game between the Green Bay Packers and the Seattle Seahawks, a ball was simultaneously caught by two guys. As they struggled for it in the end zone, the Green Bay player appeared to have it – which would

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SBF: What’s Behind Your Curtain?

Several weeks ago I saw a television special about television (no, that wasn’t a typo!). It was one of those programs where they look at old shows and interview the actors about what their lives are like now. When they came to Garry Shandling, the former star of the self-created Larry Sanders Show – this

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The 8 Year Website Redesign

If there is one fact I have seen over and over from just about anyone who runs a website … it is that we all are constantly dreaming about redesigning our sites. Almost from the day we launch, we can’t help thinking about all the things we would like to add to our sites and

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How To Launch A Successful Product: Lessons From the New Kin ...

I have been a fan of the Amazon Kindle device for some time now … and I ordered the new 7 inch Kindle Fire the day it was announced. This weekend I had the chance to try it out, and have been fairly happy. What I didn't expect, though, was to take away quite so

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The Surprisingly Simple Secret of Social Advertising

There is a military technique described by the acronym LTD which you should know about. It stands for Laser Targeting Designators and it is basically a laser light source which is used to designate a target. In other words, by "lasing targets" – you put a marker on something so that when you shoot at

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Why Usability & Usefulness Are Cool Again

Not a lot of people know this, but 2002 I did my Masters Thesis on the topic of web usability. It was the "appfication trend" of its day … a topic that every business was talking about and spending more and more money to get right. Jakob Nielsen was a household name in web development

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The Sexiness of Statistical Insignificance

People love numbers. We respect #1 best sellers. We believe in a product if four out of five dentists like it. And every week there is new Presidential election polling in the US to give the media real time numbers to spend hours "reacting" to in live talk shows. In today's world, numbers are used

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