6 Marketing Lessons From Ed Sheeran

There is a moment during a show at the Austin City Limits where Ed Sheeran finally starts to perform his biggest hit at the time: Shape of You. About 10 seconds into the performance, he breaks a guitar string. Watching what he does next is a master class in stage presence, preparation and perhaps the

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Is Social Media Making It Impossible To Grow Up?

It should be a basic human right to remember the past with fondness as being better than it actually was. Unfortunately, for today’s generation of young people, this may already be impossible. “Can one ever transcend one’s youth if it remains perpetually present?” asks author Kate Eichhorn. As they grow up online, an underappreciated side

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The Best Creative Ideas From Cannes

All week I have been reading stories of award winning creative advertising from Cannes (see all the winners here), and so I wanted to share several insights this week from a few of my favorite award winning campaigns this year. Encouraging Black Travelers To #GoBackToAfricaFor years chants “go back to Africa” have been used by

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