For the next few weeks, I will be travelling through India on a combination of work and holiday. Rather than trying to find a guest author or some other poor sap to "hand over the keys" to the Influential Interactive Marketing blog, I have decided to hang up the equivalent of a "gone fishing" sign
Continue reading »Monthly Archives: "November 2006"
On Friday last week, there was a great piece by Julia Beizer in the Washington Post Express about a different category of fantasy games that offer an alternative to Fantasy Football. Now officially giving up on my Fantasy Football team after losing my two star players in back to back weeks to season ending injuries,
Continue reading »Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz The rise of phenomenally viral videos on YouTube is happening every day now, ranging from the silly to the funny. Recently I came across the Free Hugs video posted above on YouTube less than two months ago
Continue reading »John Bell, founder of our 360 Digital Influence group here at Ogilvy has a great post on his blog about helping organizations understand how to approach social media as part of their overall marketing communications efforts. This is a question we are often asked by clients who see all the movement around them, but also
Continue reading »I posted several weeks ago about a great promotion we have had the chance to work with Intel on called the Intel Blogger Challenge, where we have been asking one question a week of 6 bloggers with totally different focuses. For those three weeks, we have had a mystery blogger, whom we will be revealing
Continue reading »Today I will be presenting at SixApart and Ogilvy PR’s co-hosted Business Blogging Seminar in San Francisco. The event has more than 100 people registered and a great lineup of speakers including Anil Dash, DL Byron, and several others. My presentation is about blog marketing and Social Media Optimization, and as promised, I am uploading
Continue reading »After reading a post on one my favourite marketing blogs, Ypulse – I was recently pointed to the George Mason University admissions website, MasonMetro which struck me as one of the best examples I have seen of connecting with high school students in a memorable way and encouraging them to consider applying. Contrary to the
Continue reading »When I first wrote about visual search more than a year ago, it was all about a new type of search interface that would allow you to see results contextually through a more visual interface rather than a simple text listing of results. Visual search, at that point, was all about improving the interface to
Continue reading »Yesterday, Amanda from Strumpette published a guest column I penned for her up and coming PR blog . You can also read the original at www.strumpette.com … Finding Your Personality in Personal Media=================================================Tom Cruise had a great publicist. And then he fired her and hired his sister. Soon after he was jumping on couches, talking publicly
Continue reading »Today marks the launch of another unique personal media campaign with Intel – this time a collaboration between six rising stars of the blogosphere. For the Intel Centrino Duo Blogger Challenge, we gathered the following six bloggers together to share their views on blogs, blogging and the world: The City Blogger – Jen Chung from
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