There is a restaurant in the Washington DC area called Cassatts which is the only location in all of DC where you can get a flat white. For most people that might not mean much, but for anyone who has lived in Australia or New Zealand, the thought of starting a morning without your flat
Continue reading »
First Time Here? Take A Quick Tour …
MORE POSTS
Honourable Mention For World's Best Presentation Contes ...
I just got word yesterday that the presentation titled "The 25 Basic Styles of Blogging … And When to Use Each One" which I submitted for a contest on SlideShare.net was awarded an honourable mention prize by the judges of the event! No money or actual prizes involved, but the competition was nearly 500 other
Continue reading »The Missing Link in Automotive Marketing and Advertising
Let’s make a guess that about 70% of people who have purchased a new car are happy about their purchase. One would hope that it’s higher … but for the purposes of making my point, let’s keep it a bit lower. People buy cars for a variety of reasons, from design appeal to safety to
Continue reading »How to Completely Screw Up Interactive Media Planning
In my years of working at marketing agencies (both advertising and PR), I have had the chance to do my fair share of interactive media planning. And though I’m the first to admit I have a lot to learn when it comes to traditional media planning (an area I find very interesting, but have a
Continue reading »How to Create a Social Media Bio in Typepad (without HTML)
If you are already a Movable Type or HTML expert, this post is not for you. But many fellow bloggers who are Typepad users (but not programming saavy) asked how I created my Social Media Bio and how they might do the same. For all of you that asked, here is how I hacked mine
Continue reading »Lessons From WuFoo on Making a Fun User Interface
Over the past ten years of working with Internet sites and seeing thousands of different design, layout and interface choices, I’ve heard of user interfaces described in many terms. Professional, usable, intuitive, clear, soft, hard, fast, friendly … just about any adjective you can think of has been applied by clients in describing the kind
Continue reading »4 Trends That Signal the Future of Online Retail
In the industry I work in, it’s easy to get overly passionate about all of the new sites emerging every day that fit into this Web2.0 classification the industry has created. The majority of these sites are willing to trade short term revenue for the prospect of building up a user base. New users have
Continue reading »Book Review: The Four Hour Workweek
Time management is not an easy skill to learn. We all struggle everyday with finding the right amount of time to do all these things we need to do, and along the way we are bombarded with advice. Much of it falls into cliche advice like finding time for what’s "really important" in your life.
Continue reading »The Real Secret of Relevance in Marketing
Good marketing comes in two forms, not one. There is marketing that is relevant, appears at the right time to the right people and is likely to influence actions. This is the kind of marketing that everyone in the industry strives for. It’s what we think is good. The problem is, it misses the one
Continue reading »Notes on the Vibe from Ad-Tech San Francisco
Despite the temptation to do some live blogging from the event yesterday, and the fact that I came away with notes on several sessions from the event – this is not another recap post. I love those posts and there have been several good ones, including one of our panel as well. The most interesting
Continue reading »
